Google's Store-Calling Agent: When Consumer AI Picks Up the Phone
At I/O 2026, Google shipped agentic shopping features that complete purchases and place real phone calls to stores — including calling around to check inventory — marking the first time a major platform's consumer agent dials a real business and speaks to a real person. This briefing covers what the feature actually does, why crossing the calling line matters more than the feature itself, the honest limits (it is one narrow errand, not general personal calling), and the AI-to-AI future it opens.